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HARDY AMIES RECREATE THE ABC’S OF MEN’S FASHION FOR THE 21ST CENTURY
Paying homage to the ABC of Men’s Fashion, a book written by the brand’s founder, Hardy Amies releases a series of short films with some of the world’s most influential people involved in creative industries. The ABC’s of Men’s Fashion was first published in 1964 and written by Amies to offer guidance to young men on how to dress. It remains notorious today for its opinionated and witty tone.
Hardy Amies London Spring/Summer 2013
Hardy Amies Autumn/Winter 2012 Show